What if you could be less reliant on OTAs,

pay less commission and receive more direct bookings.

I help you boost your visibility and turn lookers into bookers.

Hotel marketing for boutique accommodations

What are your biggest challenges?

Steigere die Sichtbarkeit und die Ausleistung deiner Unterkunft | HK Language Services

Lacking visibility

Your website has sunk into insignificance and hasn’t generated any bookings for ages

Setze dich mit einer eigenen Webseite von der grauen Masse ab | HK Language Services

Mainstream vs. uniqueness

You’re drowning in the bland mass on OTAs instead of standing out from the crowd

Detailverschossen Kreativbüro / Dominique Lapp / Leistungen

Attracting more guests

You’d also like to welcome and be a perfect host for international guests

I can also help suppliers from the fields of Home & Garden.

The beautiful things in life

My juicy tips for receiving more

direct bookings



years of experience


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Helen Kuckling lächelnd in Klöntür

Hi there, I’m Helen,

and I’ll help you increase your direct bookings for your pet project  – be it your own BnB, glamping site, treehouse, holiday home or boutique hotel – and start to make a living on your dream.

Many of my clients have been there: you have achieved a long-desired wish with your own boutique accommodation, were bursting with enthusiasm and looking forward to welcoming your guests.

Now, your former dream has turned out to be more time-consuming and labour intensive, while at the same time revenues aren’t anywhere near in line with all your hard work. Your website is totally obsolete and has sunk into insignificance and invisibility. Bookings are only generated on anonymous OTAs, whose commissions, above all, reduce a great deal of your revenue.

All you ever wanted was to be a perfect host – both offline and online.


What my clients say

Michaela Piehl

I hired Helen to translate our brand and product copy from English into German for a website. She was really efficient, made helpful suggestions and her German copy was spot on. I wouldn’t hesitate to use Helen for future translation work. 

Director Marketing & Retail

Jora Dahl

I chose Helen as a translator, because I know that we share the same passion for gardening and flowers in particular. So in the meantime, Helen has translated various texts related to our seed, Dahlia and perennial collections. I couldn’t be more delighted with the results. Helen’s garden enthusiasm shows through in every single phrasing. Apart from her expertise, communication is always easy, and Helen is extremely reliable with regard to quality and holding deadlines. Thanks to Helen I am now able to offer my products in so many more European countries. It’s an absolute pleasure to work with Helen and I can’t recommend her enough.

Kerstin Trott

Helen provides translations of product and image texts especially for online marketing on a freelance basis for us. All orders are completed on time, appropriately and at the highest linguistic level. Particularly noteworthy is the accuracy and adaptation of the individual tonality of the text, which Helen never fails to convey idiomatically and consistently in the target language. We would like to thank you for the great cooperation and are happy to recommend Helen to others.

Online Marketing

Rima Saifi

I had the pleasure of working with Helen over the last 5 months, on various projects. She’s efficient, professional and passionate about her work. Helen’s translation and copywriting skills are superb, and she really understands context. She doesn’t just offer quality services, but she also supports you with her know-how in marketing and content development. Helen pays attention to the target audience and helps set the right tone of voice for both your corporate identity and your product and/or service. On a personal level, she’s enthusiastic, easy-going and fun to work with. I highly recommend Helen to anyone looking for personal and quality services in both DE<>EN translation and/or copywriting.

Branding, Marketing Communication & Content Development Expert, Freelancer

Yvonne Schnoor

I absolutely love your work, Helen! I can tell that you love what you do in every word you write for our BnB. Amazing! It’s an absolute pleasure to work with you and there’s definitely more work for you on the way!

Boutique BnB Owner

Matthias Gose

Working with Helen is always a pleasure. Helen is highly reliable with regard to quality and meeting deadlines. Above all and most importantly: Helen’s texts always nail it!

Geschäftsführer, 3DZUG

Ready to increase your direct bookings?

Get in touch

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